Rose & Carter

Tasked with creating a brand from the ground up, a name and identity was developed that captures both floral elegance and personal storytelling. From there, the identity was built out to include logo, colour palette, typography, tone of voice, and brand styling — designed to evoke timeless artistry and trust. Brought to life across a bespoke website, apparel, stationery, and more, Rose & Carter is a brand that feels as refined as the floristry it represents.

ClientRose & CarterServicesBrand Identity, Graphic Design, Print, Guidelines, Website, Vehicles, Apparel

Brand name development

The “Rose & Carter” is a name embodies both artistry and individuality. It balances two key elements:

  • Rose: an evocative symbol of elegance, beauty, and timeless romance – capturing the essence of high-end floral artistry.
  • Carter: showcasing founder and designer Kerrie Carter’s personal approach to design. It signifies craftsmanship, trust, and a bespoke experience tailored to each client.

Together, Rose & Carter expresses a commitment to thoughtful, handcrafted design that is both professional and artistic.